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<font> tag in cell tag

Hi,
I need to have some data in the cell with blue color.
I just tried in XML

<cell>Hi this is <font color='blue'>BLUE</font> color</cell>

I get only Hi This is in the cell.
What is problem?
How can I do?

To process inline tags correctly you need escape them
    <cell>Hi this is &lt;font color='blue'&gt;BLUE&lt;/font&gt; color</cell>
or use CDATA sections
    <cell><![CDATA[ Hi this is <font color='blue'>BLUE</font> color ]]></cell>